Meet the Team
Can’t stop won’t stop.
The Team
Meet the core members of the Birdcage Marketing team. We also collaborate with a number of talented freelancers for more specialised projects. This allows us to access the best person for the job whilst passing on cost savings to you.
Maddy Avery
FOUNDER + DIRECTOR
| Name | Maddy |
| Star Sign | Virgo |
| Morning Tonic | Latte Macchiato + big glass of water |
| Favourite Quote | “Where focus goes, energy flows” |
| How I keep my sparkle | Beach walks listening to podcasts, hypnosis and plant-based diet |
| Soundtrack to my life | Spotify Playlist: Jazz Vibes |
| My Insta feed is full of… | Interior design, fashion + travel |
| Favourite platform | TikTok |
| Spirit Animal | Butterfly |
| Qualifications + Experience | Bachelor of Arts (Media) – Macquarie University Master of Arts (Advertising) – University of Technology, Sydney Started my career in a creative agency in Sydney in 2009 and haven’t left agency-land since! |
Colleen Gould
CHIEF OF OPERATIONS
| Name | Colleen |
| Star Sign | Pisces |
| Morning Tonic | Tea |
| Favourite Quote | What’s meant to be, will be ✨ |
| How I keep my sparkle | Exercise, getting outdoors + retail therapy |
| Soundtrack to my life | I wish I was a Punk Rocker, Sandi Thom |
| My Insta feed is full of… | Fashion, Fitness, Clean Eats + Australian Travellers |
| Favourite platform | |
| Spirit Animal | Whale |
| Qualifications + Experience | Diploma of Management Diploma of Human Resources Management Manager as Coach Accredited Manager as Accessor Accredited Several Social Media courses |
Jessica Steel
CREATIVE DIRECTOR
| Name | Jess |
| Star Sign | Virgo |
| Morning Tonic | Soy Cap no sugar |
| Favourite Quote | “I am going to make everything around me beautiful, that will be my life.” – Elsie de Wolfe |
| How I keep my sparkle | Time-out at home with my children. Early to bed once every few weeks. Gardening. A good old fashioned handwritten To-Do list on the daily. |
| Soundtrack to my life | Either, this song on repeat: Orchid – Black Sabbath or Guardians of the Galaxy Vol.1 soundtrack |
| My Insta feed is full of… | Interior design, art deco and art nouveau inspo, vegetarian recipes |
| Favourite platform | Instagram and WordPress |
| Spirit Animal | Tiger |
| Qualifications + Experience | Bachelor of Communication Design, QUT Brisbane Certificate of Business Writing, AIM Brisbane |
Caroline Moss
GROWTH STRATEGIST
| Name | Caroline |
| Star Sign | Aries |
| Morning Tonic | Almond milk half caff latte |
| Favourite Quote | “In a world where you can be anything, be kind” |
| How I keep my sparkle | Starting each new day with a grateful heart, patting my pupping dog, cuddling with my husband, the great outdoors and joyful movement |
| Soundtrack to my life | Anything with a funky beat or thoughtful lyrics |
| My Insta feed is full of… | Home interiors, food bloggers and dog reels |
| Favourite platform | Instagram and Pinterest |
| Spirit Animal | Whale |
| Qualifications + Experience | 10+ years working in marketing and communications, bachelors degree in Communications, life-long learner |
Fiona Smallwood
GROWTH STRATEGIST
| Name | Fiona |
| Star Sign | Sag |
| Morning Tonic | Flat white – has to be full cream milk!! |
| Favourite Quote | It’s long but it is my eternal inspiration: “Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They’re not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can’t do is ignore them. Because they change things. They push the human race forward. And while some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do.” |
| How I keep my sparkle | Exercise and singing like I am amazing at it – I am not. Laughing a lot. Assuming positive intent in everyone. We all have a story. |
| Soundtrack to my life | All time – Missy Higgins. Song – Runaway by the Corrs [wedding song] |
| My Insta feed is full of… | Profiles with values aligned with mine, Spiritual – head stuff, Doggo stuff, Planty – Housey stuff – anything with lots of greenery and rich contrast vibes + loads of small businesses to #supportsmallbusiness |
| Favourite platform | GEEK – currently Analytics, GTM and definitely Google Ads but also Lightroom…and Unsplash |
| Spirit Animal | I don’t know?? I think a cat because sleeping in the sun is my favourite passtime |
| Qualifications + Experience | Diploma of Business Diploma of Business Management Certified Measurement Marketer Google Ads Expert Certificate in Digital Marketing |
Julie Ta
STRATEGIST
| Name | Julie |
| Star Sign | Leo |
| Morning Tonic | Water or green tea |
| Favourite Quote | “Start before you are ready.” |
| How I keep my sparkle | Walking my puppy, switching on my diffuser, remembering to breath deeply. |
| Soundtrack to my life | Neo soul jazz |
| My Insta feed is full of… | Interior design, travel, DIYs, entrepreneurship & mindset, dogs |
| Favourite platform | Most used – IG |
| Spirit Animal | Otter |
| Qualifications + Experience | Bachelor of Business (Marketing, Communications), Monash University |
Ebony Wareing
DIGITAL ADVERTISING SPECIALIST
| Name | Ebony |
| Star Sign | Gemini |
| Morning Tonic | Iced Latte |
| Favourite Quote | “Be the person you want to have in your life.” |
| How I keep my sparkle | Doing my FULL skincare routine |
| Soundtrack to my life | Sticky Fingers are my favourite band |
| My Insta feed is full of… | Travel, family, friends and my pup |
| Favourite platform | It’s a tie between Instagram & TikTok |
| Spirit Animal | Turtle |
| Qualifications + Experience | Certificate IV & Diploma in Marketing & Communications, Certificate III in Tourism |
Savannah Geisler
JUNIOR DESIGNER
| Name | Savannah |
| Star Sign | Scorpio |
| Morning Tonic | Caramel Latte |
| Favourite Quote | “Start before you’re ready” |
| How I keep my sparkle | Journalling |
| Soundtrack to my life | The Biebs |
| My Insta feed is full of… | Graphic design & stationary |
| Favourite platform | WordPress & Instagram |
| Spirit Animal | The Spider |
| Qualifications + Experience | Cert IV in Graphic Design |
Aimee Lacy
SOCIAL MEDIA MANAGER
| Name | Aimee |
| Star Sign | Gemini sun, Taurus Moon, Leo Rising 😉 |
| Morning Tonic | Vanilla Latte on Almond 👌🏼 |
| Favourite Quote | It’s more important to be of pure intention than of perfect action✨ |
| How I keep my sparkle | Journaling, Meditation, Getting lost in a good book and surrounding myself with beautiful and inspiring souls 🥰 |
| Soundtrack to my life | Rock/ Punk/ Heavy Metal will always be my favourite 🎸🤟🏼 |
| My Insta feed is full of… | Interior Design, Fashion, Wellness, and of course Dogs! |
| Favourite platform | |
| Spirit Animal | Hummingbird |
| Qualifications + Experience | 4+ years Visual Merchandising / Styling at a global brand |
Tahnee Randall
MARKETING ASSISTANT
| Name | Tahnee |
| Star Sign | Leo |
| Morning Tonic | Ice Latte |
| Favourite Quote | “Be brave. Take risks. Nothing can substitute experience.” |
| How I keep my sparkle | Drive with the windows down, sing my favourite songs and read |
| Soundtrack to my life | 70s, 80s, 90s rock will always be in my playlists |
| My Insta feed is full of… | Artwork, cats, fashion, beauty and gaming |
| Favourite platform | |
| Spirit Animal | Cats or Ducks |
| Qualifications + Experience | Cert II in Business Cert II in Information Digital Media and Technology Currently studying: Digital Media |
Harmony Brouff
CLIENT SUCCESS MANAGER
| Name | Harmony |
| Star Sign | Scorpio |
| Morning Tonic | Latte on Soy |
| Favourite Quote | “If you clean out a vacumn cleaner, you become a vacumn cleaner.” |
| How I keep my sparkle | Travel often, nights with my besties and a glass of shiraz and putting my soul into my work |
| Soundtrack to my life | Turn – The Wombats |
| My Insta feed is full of… | Travel, dogs & wellness coaches |
| Favourite platform | The Gram |
| Spirit Animal | Siamese Fighting Fish |
| Qualifications + Experience | Project management and project support experience in local government |
Murphy Avery
CHIEF OF GOOD VIBES
| Name | Murphy |
| Star Sign | Capricorn |
| Morning Tonic | Fresh H2O |
| Favourite Quote | “The best therapist has four legs.” |
| How I keep my sparkle | Daily walks on the beach, pats from the Birdcage gals |
| Soundtrack to my life | “Birdcage Vibes” Spotify playlist (look it up) |
| My Insta feed is full of… | Posties |
| Favourite platform | My owner’s bed |
| Spirit Animal | … a dog |
| Qualifications + Experience | 6 years guarding Birdcage HQ, maintaining team moral at an all-time high |